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Welcome to the Maxwell International Client Zone.

Our goal is to transform your business.
We are passionate about helping companies to achieve their vision and goals in order to build cutting edge competence

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This page provides internal tools and support for employees of Maxwell International.

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Assertiveness: Gain Respect and Personal Power

Achieve greater results and higher influence

Being assertive is a core communication skill. It’s about behaviours. Assertiveness is not what you are, but what you do.
Being assertive is fundamentally about rights; yours and those of others and finding a balance between them. It means having a strong sense of yourself and your value, and acknowledging that you deserve to get what you want. And it means standing up for yourself even in the most difficult situations. Assertiveness is based on balance.
Assertiveness is a skill that takes practice. It may always be easier for you to ingest your feelings, shout at someone or give them the silent treatment. But assertiveness is a better strategy. It works because it respects you and others.

Learn how to use powerful techniques to stop people from manipulating you and to get what you want in life.


Learning Objectives

  • Define assertive communication and its value in the workplace
  • Understand what makes people assertive and their benefits
  • Learn the three building blocks of assertive behaviour
  • How to get your thoughts across in a clear and coherent manner
  • Develop tactics for being assertive
  • Learn how to use proven Assertiveness Techniques
  • Learn how to negotiate for Win-Win outcomes, say “no” nicely, and make requests that will help you achieve your own objectives
  • Deal with criticism, confrontation, anger, and negativity effectively and positively

We must be confident in who we are and present our views without fear but also with respect for others. In business, it’s not just about people treating each other with respect.


Assertiveness is a key to better and quicker decision making and faster and more productive actions.
There is no need to change your personality to become more assertive, all you need to do is to ensure that your personality shines through.

Our Assertiveness training course provides practical advice and techniques to boost your confidence and build self-esteem. You will also develop an understanding of the factors that underpin behaviour – values, beliefs and attitudes – in order to develop and strengthen your own assertiveness.

Ready to get started?

Contact us today to arrange for an in-house delivery of this invaluable course or for a customized solution. From time to time we do host offerings of this course that allows for single or multiple participants form different companies to attend.

For more information call us.


Let’s Stay in Contact

Maxwell International s.r.o.
Jablonského 640/2
170 00 Praha 7 – Holešovice
Česká Republika

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